test DreamAway VR

Europe's leading virtual reality and escape game center

DreamAway offers collaborative, multiplayer virtual reality adventures for all ages.

£350 k

test

£200 k

test

£50 k

test

nouvelle egerie dreamaway fonds sans flèche debut

Dream Away, France's leader in VR spaces

Présentation

The virtual reality market is growing exponentially, and DreamAway is the undisputed leader in France. Founded in 2018 in Lyon, the brand has quickly conquered the territory with already 17 successful locations, driven by an innovative concept combining entertainment and culture.

The recent merger with Illucity consolidates our position as a national champion and considerably strengthens our capacity for innovation. Our technology hubs attract families and multi-generational groups, as well as companies looking for original team-building experiences.

Our business model is based on three solid pillars:

Exclusive partnerships with top VR design studios
Diversification of revenues (leisure, events, training via VR4SKILLS)
Premium positioning in the city center, guaranteeing high visibility

Joining DreamAway today means becoming part of a dynamic network and benefiting from comprehensive support to develop a promising business. Our franchisees benefit from a strong brand, cutting-edge technology and a proven concept that appeals to consumers and businesses alike.

2018
Year of creation
17
Locations throughout France
35 years old
Average age of franchisees

Les franchiseurs et leurs franchisés prennent la parole

Les informations clés

A DreamAway room?

A DreamAway venue can be set up on a surface area of 100 m² or more, and is usually located in the city center or close to a major economic area.

A virtual reality room can accommodate up to 20 people simultaneously every hour.

It’s also a venue designed to organize events of all kinds, with tailor-made services. Groups of up to 100 people can be accommodated for teambuildings, seminars, etc.

The VR scenarios proposed follow a precise editorial line and meet the desired family positioning. Our many distribution partnerships with the major studios enable us to renew our product range on a regular basis, under advantageous economic conditions.

Join DreamAway in 3 easy steps

? A fast-growing market: take advantage of a booming market, propelled by technological evolution and the growing adoption of VR in various sectors.

? ROI of less than 3 years: thanks to our proven model and market-leading position

? National leader in virtual reality rooms

Highlights

The almost immediate success of the first theaters demonstrated the relevance of DreamAway’s positioning: a strong brand with a growing reputation and a complementary offering based on leisure, culture and training (via its dedicated VR4SKILLS brand).

Thanks to this unique offering, DreamAway rooms bring together an ambitious ecosystem of innovation and multiply revenue streams on a site-wide scale.

With the DreamAway franchise, you’ll reach a large, multi-generational family audience, as well as companies looking to create social ties within their teams.