Choose the franchise that's made for you
Whether you're an experienced business owner or just beginning your journey, owning a franchise is your path to being your own boss. Embrace a new chapter by joining a thriving franchise network. Start exploring today!
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Entrepreneurship in a different way
High-potential brands
Franchising reinvented
Why open a franchise?
A low failure rate
13%
of franchise failure after 3 years in business
50%
for classic start-ups
Safe business
89%
of franchisees do not regret their choice
Rapid success
36 years old
is the average age for opening a first franchise
Franchising is the simplest, safest way to do business
Choose the franchise that's made for you
- All
- Personal services
- New Networks
- Restaurant
- Food
- Business services
- Housing and Building
- Ecology
- L'Express favourite
- NGO
- Automotive
- Real estate
- Sports and Leisure
Our latest discoveries
You'll find retailers that are well worth a visit. Come and discover promising brands with an excellent management team.
Latest updates
165 news
Life as a franchisee
Franchise agreements, sales, types of franchises, points of sale... There's so much to know about franchising! Discover our news and videos and immerse yourself in the exciting world of entrepreneurship.
How banks see franchising in the UK: Lower risk, higher standards
01/07/2025In an economic landscape still feeling the aftershocks of the…
Richard Branson: The relentless dreamer behind Virgin
20/05/2025Sir Richard Branson, born in 1950 in Surrey, England, embodies…
Management: 4 tips from parents for good managers
12/05/2025Becoming a franchisee also means becoming a manager. Far from…
Creating a franchise (3/5): Is the concept franchisable?
12/05/2025Before committing future entrepreneurs to the adventure of his brand,…
How do you manage conflict in a team?
12/05/2025From solo franchisee to team manager, you've come a long…
What does it mean to give meaning to your work?
12/05/2025Heard, rehearsed and rehashed, it's on everyone's lips: the meaning…
Entrepreneurs: 7 must-see films this summer
12/05/2025This summer, What The Franchise is on a mission to…
My small franchise is not in crisis
12/05/2025Support from the franchisor, collective intelligence and an entrepreneurial spirit:…
Franchises: how to be visible online in the post-DMA era
12/05/2025[Parole d’Expert] How can franchises be guaranteed good online visibility?…
Which franchise to open in 2025? Discover the best franchises on the market thanks to L'Express Franchise, your privileged partner.
L'Express Franchise is a key player in the world of franchising.
More than just a directory, it’s a platform that connects franchisors and prospective franchisees, all with a media twist. Thanks to our hundreds of referenced franchises, we help future franchisees navigate this vast world of opportunities, enabling them to join a profitable franchise that meets their expectations.
Start a franchise
Matchmaking platform
We support franchisors' development by spotlighting their brand, their DNA and their image through video interviews, photo shoots and a dedicated fact sheet.
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Media
Podcasts, interviews, features, portraits and analyses: discover inspiring and educational content that aims to answer all the questions franchise candidates may have.
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Don't miss out on any franchise takeover opportunities thanks to our transfer/takeover page, on which all the latest franchise business transfer ads are referenced.
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Free training in 5 one-hour modules to understand the whole franchise concept!
The advantages of franchising
Do you dream of being your own boss?
Take the next step and join a unique entrepreneurial adventure within a franchise network. Start exploring today!
By choosing to open a chain, an entrepreneur benefits from a number of advantages:
01
The reputation of a
proven concept
proven concept
02
Know-how :
the key to its success
the key to its success
03
Support
at all times
at all times
04
A profitability model
almost guaranteed
almost guaranteed
These advantages make franchising a real lever for success for all types of entrepreneur, whether experienced, beginner, fresh graduate or retraining.
Franchising is a reassuring way to change your life by adopting an innovative concept and know-how.
Retail, textiles, sports and leisure, home furnishings, personal services, food, catering, real estate and hotels: all sectors of activity can be adapted to the franchise model, whatever the type of brand.
Discover now our best franchises in 2025 in the categories :